The story of AYO began a few years ago in the Netherlands during the
short and dark winter days when we experienced what effect the lack of
light can have on our energy levels, mood and overall wellbeing.
We realized that millions of other people experience the same due to our
contemporary way of living full of long-haul travel, demanding working
environments and lack of natural sunlight for extended periods.
Extensive research during the past 20+ years shows us that this leads to
imbalanced biological rhythm and can result in low energy levels, chronic
fatigue, sleep disorders, seasonal depression and can even have serious
negative effects on long-term health, including increased risk of obesity,
diabetes, cardiovascular issues and cancer.
Therefore, we set ourselves on a mission to create a solution. We knew
about the effect of light therapy on our energy levels, sleep and mood
and how helpful it can be. However, the products on the market were too
inconvenient to use as well as not smart nor personal. We decided to
create something better, more personal and intelligent - a new generation
light therapy device.